Friday 7 March 2014

Evaluation

This is a magazine that I created using InDesign in order to present my evaluations in a creative and aesthetically-pleasing way. I used the skills that I learnt during the AS Media Studies course in order to transform the answers into a magazine-style article. Before placing in the text, I reviewed the drafts of my evaluations (posted on this blog) and tried to improve them by adding more detail. I then gathered images that correlated what I talk about in my answers and placed them into the document in order to make the magazine more realistic. In the answers I not only analyse my final products but also reflect on creating them from the first to final drafts, evaluating the journey that I have been on in order to create them.

Music Video Final


Music Video Completed from Neha Raithatha on Vimeo.

This is the final draft of my A2 Media Studies coursework music video.
After creating several drafts and receiving an abundance of feedback not only from experienced members of staff, but also my peers as well as my target audience, I believe that I have created a music video to the best of my ability that both meets the audience's expectations as well as challenging some conventions and evoking discussion. The video is not exactly as I had planned for it to be from my initial ideas, however the main theme has remained the same. I believe that the changes from my original ideas have made this video more realistic and authentic - both interesting and true to the nature of the artist.

Thursday 6 March 2014

Digipak



This is the final draft of ancillary task 1 - my digipak.
Before this course, I was merely aware of the typical conventions of a digipak, however throughout the process I have learnt not only how to construct one, but also how my own uses, develops and challenges normal conventions. I believe that my digipak is consistent with the authentic theme of the video and other ancillary task and stays true to the nature of the artist and the persona of 'Moniqe Todd' that I have chosen to create. The most that has changed it probably the CD as before it was just an image of an orchid in low opacity, however in order to make the CD look more realistic, I used an image of the artist and have the lyrics in low opacity written on the page int he background in order to make it look like there is less blank space. I believe this really does help to make the digipak look more authentic and realistic.

Portrait poster


This is the final version of the portrait magazine poster that I created as my second ancillary task.
The poster conforms to most conventions of a magazine advert for an album as well as having a sense of continuity that keeps it connected to the other ancillary task as well as the main music video. By using the same translucent orchids in the background and floral border, all of the products seem like a combination rather than separate products as well as being true to the bohemian nature of this authentic artist and Lovestrong album.

Landscape Poster


As well as creating a portrait poster as a magazine advertisement, I also decided to create a landscape version. This version is more likely to be shown on billboards (see 'Ancillary products in context' post) and is therefore slightly simpler in that there is not as much information, however it still informs audiences and passers-by of the important details.

Wednesday 5 March 2014

Production post - final update

This is my final production post in which I describe the final steps taken in order to complete my A2 Media Studies coursework. Throughout the vlog I describe last-minute touch-ups that I made (e.e. RGB colour curves in order to colour correct come footage on my video) and also describe how I created my evaluations. I reflect on this coursework as an entire project and what it has taught me that not only helped me to create successful products, but also skills that I can transfer to other projects that I may do in the future.

Music Video progression


Side by side videos from Haydon Media on Vimeo.

This is a comparison between my first, second and final drafts of my music video. Through this video it is clear to see the progression that I have made, not only with small things like colour correction using RGB curves, but also with the placement of clips and the range of footage that I used, especially when comparing my first draft to my final draft.
This video clearly shows how the video has progressed and how any feedback given has been taken into account in order to improve my final product.